Franchise Insights

APRIL 30, 2025

By: Michael Alston for Franchise Insights April 30, 2025 – Looking back at usage rates of the top franchise development lead generation channels from 2022-2025, franchisors have diversified their sources in response to many changes in the ecosystem. in 2024 to expected usage of 68.6%

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Franchise Insights

APRIL 30, 2025

Inflation, tight labor markets, and regulatory uncertainty did not keep most franchises from pursuing their growth plans. The chart above shows changes in usage among paid sources by franchise development teams, not the volume of leads or size of budget by channel. of franchise developers in 2024, and 2.9% No Change 27.5%

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Franchise Lead Generation Real Estate 52

Franchise Insights

MAY 21, 2025

Even with several new offerings for AI-enhanced search since Bing added the Chat-GPT feature in late 2022, Google still retains almost 90% of search traffic as of April 2025.

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Real Estate Franchise Lead Generation 52

Franchise Insights

JANUARY 31, 2024

Louis Federal Reserve’s FRED website , with both measures in an uptrend since June 2022. of our monthly Startup Sentiment Survey respondents in the full year of 2023, off from 3.29% in 2022, which was a 33.7% Employers are less hungry (desperate) as job openings decline. Gen-Z made up 2.7% increase from 2021. to $48 billion.

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Franchise Lead Generation Real Estate 52