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Why Your Franchise’s Online Reputation Management Matters

Franchise Wire

Steven Toole (below), CEO of Toole & Associates , says online reputation is one of the most powerful — and often overlooked — tools in a franchise owner’s marketing arsenal. Toole’s firm specializes in online reputation management for local businesses, and his views are backed by recent third-party research.

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International Franchise Association Names Consumer Fusion as Preferred Vendor

International Franchise Association

The International Franchise Association (IFA) has named Consumer Fusion a Preferred Vendor for Listings, Reputation, and Social Platform Management, recognizing the company’s expertise in helping franchise systems maintain brand consistency, safeguard their reputation, and accelerate digital growth. All rights reserved.