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Franchisors Setting Prices – Tinkering with the rules of business?

MSA Worldwide

.” – John Quincy Adams In a sea of obligations to consistently operate their businesses to their franchisor’s brand standards, there has always been an island of independence that franchisees could point to – the price they charge to customers. Park & Sons Co (1911) and United States v. Then came State Oil Co.

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Marketing Strategies for Travel Franchisees

Franchise Fame

By resharing and engaging with others, you’re not doing a one-sided gig but are becoming a part of an online community where you can build trust and loyalty in your brand. For example, you can explore opportunities to participate in co-branded marketing campaigns. What is local marketing?

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Whether and How to Train Franchisee Employees

MSA Worldwide

By Michael Seid, Managing Director, MSA Worldwide Revisiting Franchisee Training in light of the NLRB The National Labor Relations Board’s recent reexamination of co-employment issues in franchising has required franchisors to revisit their practices around the support they provide to franchisees, and how they manage that relationship.

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Empowering Franchise Owners with Location Intelligence and Geofencing—Barbara Wardell and Ernesto Cullari

Big Sky Franchise Team

Now, Barbara is the co-founder and CFO of Cullari-Wardell, and she’s a seasoned marketing and ad professional who left behind a very successful career in specialty medicine to become a disruptor on behalf of small businesses. ( I’m the co-founder of Cullari & Wardell, a geofencing ad agency. We work on foot traffic.

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Homewatch Caregivers Senior Care Franchise and Pamela Currie of Franchise Business Radio / Franchise City

Franchise City

Her passion for people and the Homewatch CareGivers Franchise brand were very instrumental and getting her to the point where she is today as the chief operating officer, which you were just named in February of 2019. They do direct mail and a lot of digital marketing and we definitely do some digital marketing as well.

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Reshift Media celebrates inaugural World Franchise Day

International Franchise Association

World Franchise Day gives us the chance to shine a light on the tremendous value franchising brings to our local communities and the world,” said Steve Buors, co-founder and CEO of Reshift Media. About Us IFA Foundation Get Involved Media Kit Find a Franchise Login Find a Franchise Login Join IFA What is Franchising?

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International Franchise Association Acquires Franchise Update Media

International Franchise Association

Following an agreement signed at FUM’s Multi-Unit Franchising Conference in Las Vegas in March, the two will maintain their separate brands while operating under IFA. We knew IFA was the right partner to usher our business into the next era – preserving our brand and the mission we have carried out for decades.