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Win in Your Own Backyard: The Ultimate Guide to Local Marketing for Retailers

Succeed As Your Own Boss

It’s in knowing your customers, showing up for your community, and building a brand that people can’t stop talking about right down the street. Local marketing isn’t just a strategy—it’s your secret weapon. Just because you’re part of a national brand doesn’t mean the corporate office is driving traffic to your location.

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Empowering Franchise Owners with Location Intelligence and Geofencing—Barbara Wardell and Ernesto Cullari

Big Sky Franchise Team

Our guests today are Barbara Wardell and Ernesto Cullari, who are digital marketing experts. LINKS FROM THE EPISODE: You can visit our guest’s website at: [link] Attend our Franchise Sales Training Workshop: [link] Get a copy of our guest’s book: CLICK HERE. And he’s a pioneer in the field of geofencing.