Tue.Jan 07, 2025

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Startup Sentiment Data Shows Aspiring Business Owners Enthusiastic About Launches in 2025

Franchise Insights

By: Michael Alston for Franchise Insights January 7, 2025 – The rising trend in near-term intentions to start businesses bodes well for franchise development in 2025. In late December surveys, 64% of aspiring business owners either agreed or strongly agreed that “now is a good time to start a business,” showing optimism about conditions now and ahead.

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Amplify National Offers Locally with Hyperlocology

Hyperlocology

National campaigns drive broad visibility and brand consistency, forming the foundation of franchise marketing. But to achieve maximum impact, those efforts need a local complement. That’s where Hyperlocology steps in—enhancing national strategy with localized execution to drive results where they matter most.