Referrals Are A Key Source of Value in Franchise Lead Generation
Franchise Insights
JULY 16, 2025
By: Michael Alston for Franchise Insights July 16, 2025 — With AI-induced changes to consumer behavior and the search marketing ecosystem, alternate channels of lead referrals become even more essential and valuable. Referred visits to your franchise development website yield informed prospects who demonstrate clear intent – they are aware of your offering, and want to learn more.
Let's personalize your content